Wednesday, September 15, 2021

The Power of Scent in Retail

Integra Fragrances designs olfactory experiences for leading global luxury brands including Fendi, Bulgari and Salvatore Ferragamo, embedding the power of scent into retail strategies, both in-store and in experiential e-commerce, to increase engagement.

from The Business of Fashion https://ift.tt/3ln1zb7

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